Propur Brand Development
Propur Water Filters is a leading and innovative company in water purification systems. The company is based out of my hometown of Walled Lake, Michigan and was founded in 2010.
My task was to redevelop the branding and identity system for the company. Knowing that Propur has already left a mark in the industry's technology, a brand "refresh" for the company was agreed upon as it's next next step.